Identify the largest School systems in your state with a simple Google
Identify the top STEM schools in your state from our “Best in STEM
database” and NSTEM database.
If any of the top STEM schools are in the largest school districts,
start there and focus on those STEM acclaimed schools. The idea is to
get school systems as quickly as possible rather than one off schools.
Think about our motto, “From K to Career”. We want schools to have a
feeder program from elementary to middle to high school and through to
college. Think about it as a sports analogy, only for STEM programming!
Kids who start early build skills and become part of a STEM community!
Focus on school “clusters”, natural feeder schools to the higher levels.
Which middle schools feed which high schools? Which elementary schools
feed which middle schools? Use the sports analogy. Kids start sports in
kindergarten and first grade. We are working to make that the exact same
with STEM. From K to Career. Start STEM early and have it last a
Join the STEM Ecosystem in your state. Join other STEM oriented
platforms and groups in your state including Facebook, LinkedIn, etc.
Begin to enhance your network, getting involved attending meetings and
reaching out to logical prospects.
Have our NSTEM LinkedIn team do a boolean search for the top STEM
education professionals in your state. Reach out on LinkedIn and connect
with those STEM teachers, principals and superintendents. Study how to
use Linked In for relationship building. Go to Ken’s LinkedIn page and
Eric’s LinkedIn page and make connection requests of their connections
in your market area.
Put the schools that you have targeted into email sequences in
coordination with our email sending team. Many of them may already be in
sequences. A series of emails will automatically go out and you will be
responsible for (and excited about!) following up on these leads that
have shown interest.
We have a huge number of emails going out to highly targeted STEM
oriented schools across the country. As there is interest shown by a
school in your state, in addition to our automatic responses by interns
attempting to get appointments right away, you will be responsible for
following up on that lead in a timely manner, within 24 hours. The key
goal is to secure a video appointment with the STEM oriented educators
and administrators in each school and district.
Get to know our huge support network of departments and teams in email
sending, market research, public relations, social media, video
production, Linked In and member care to support and coordinate efforts
As a secondary priority, identify companies and nonprofits in your state
or nationally that would be thrilled to sponsor National STEM Honor
Society Chapters where they focus, in your state(s).
Take a look at the NSTEM YouTube page for lots of great videos that will provide you with a comprehensive view of who we are, what we are doing, and how you can get involved! Thoroughly review our website at NSTEM Website.